Tougher storms. Stricter codes. Bigger risks. Florida builders need framing solutions that can keep up. That is why Howick is heading to the Southeast Building Conference this July, bringing the latest in light steel roll-forming technology to one of the most climate-vulnerable regions in the United States.
Held at Gaylord Palms Resort & Convention Center in Kissimmee, Florida, 24–25 July 2025, SEBC is the leading construction industry event in the Southeast, attracting builders, contractors, and developers from across the region. It is where construction professionals go to stay ahead of rapidly changing building codes and technology advances in the industry.
Howick’s roll-forming systems are built for markets like Florida - where high winds, hurricane threats, and humidity-related challenges make traditional materials and methods less reliable, more costly, and harder to manage.
Howick’s roll-forming technology enables builders to produce precise, repeatable light steel framing components - from walls and joists to trusses and telescopic panels - direct from digital design. That means:
Reduced build times with panelised or modular workflows
Minimal onsite waste, rework, or weather delays
More consistent, code-compliant framing results
Fire, moisture and termite resistant structures made from cold formed steel
For Florida-based builders, developers, and modular manufacturers, this opens the door to faster builds, leaner teams, and more resilient outcomes - particularly in a state where weather events are so disruptive.
At SEBC, the Howick team will be onsite to:
Explain the roll-forming process, and how it connects directly to your BIM and CAD workflows
Showcase case studies from storm-prone, high-risk locations already using Howick technology
Share insights into offsite construction, cold formed steel framing, and how automated production improves speed, precision, and profitability
Whether you are looking to boost productivity, adapt to changing codes, or simply futureproof your framing, this is your opportunity to explore what framing automation could mean for your business.
Booth 221
24–25 July 2025
Gaylord Palms Resort & Convention Center, Kissimmee, FL
Enter code INVITESEBC25 for a Free Expo Hall Only Pass.
Let’s talk about how cold formed steel framing automation can help you build stronger, faster, and smarter - right here in the Southeast.
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